{"id":172,"date":"2009-08-25T11:34:17","date_gmt":"2009-08-25T11:34:17","guid":{"rendered":"http:\/\/sherylschuff.com\/blog\/?p=172"},"modified":"2009-08-25T15:43:35","modified_gmt":"2009-08-25T15:43:35","slug":"dont-sellteach","status":"publish","type":"post","link":"https:\/\/sherylschuff.com\/blog\/software\/dont-sellteach\/","title":{"rendered":"Don&#8217;t Sell&#8230;Teach"},"content":{"rendered":"<p><a href=\"http:\/\/photobucket.com\/images\/cooked%20goose\" target=\"_blank\"><img data-opt-id=1355794540  fetchpriority=\"high\" decoding=\"async\" src=\"http:\/\/i194.photobucket.com\/albums\/z176\/LindaKooper\/Your%20Goose%20is%20Cooked\/8e3a.jpg\" border=\"0\" alt=\"Pict0057 Pictures, Images and Photos\" width=\"200\" height=\"200\" align=\"left\" \/><\/a>&#8220;People love to buy stuff, but they hate to be sold.&#8221;\u00a0 Brian Clark (of Teaching Sells) explains that lack of traffic isn&#8217;t the biggest problem faced by on-line sellers.\u00a0 The biggest problem is lack of trust.\u00a0 If your web site visitors and prospects don&#8217;t trust you, your goose is cooked.<\/p>\n<p>His recent report &#8220;<a href=\"http:\/\/authorityrules.com\" target=\"_blank\">Authority Rules<\/a>&#8221; discusses in great detail what he calls the 10 Rock Solid Elements of Effective Online Marketing.\u00a0 I encourage you to get a copy and read it carefully (it&#8217;s completely free, no opt-in required). <span style=\"color: #800080;\"><strong>Pay special attention to Rule # 2.<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;People love to buy stuff, but they hate to be sold.&#8221; Brian Clark (of Teaching Sells) explains that lack of traffic isn&#8217;t the biggest problem faced by on-line sellers. The biggest problem is lack of trust. If your web site visitors and prospects don&#8217;t trust you, your goose is cooked.<\/p>\n<p>His recent report &#8220;Authority Rules&#8221; [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"","tve_custom_css":"","tve_user_custom_css":"","tve_globals":{},"tcb2_ready":0,"tcb_editor_enabled":0,"tve_landing_page":"","_tve_header":"","_tve_footer":""},"categories":[16,120],"tags":[],"class_list":["post-172","post","type-post","status-publish","format-standard","hentry","category-software","category-training","odd"],"_links":{"self":[{"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/posts\/172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/comments?post=172"}],"version-history":[{"count":0,"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/posts\/172\/revisions"}],"wp:attachment":[{"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/media?parent=172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/categories?post=172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sherylschuff.com\/blog\/wp-json\/wp\/v2\/tags?post=172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}