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As a CPA who’s been in private practice for over 30 years, I’ve explained lots of things to my clients…from bookkeeping, to taxes, to QuickBooks, to business startup. I’ve led live in-the-classroom style workshops for the Business Ownership Initiative of Indiana for several years. But it wasn’t until fairly recently that I started to [...] “People love to buy stuff, but they hate to be sold.” Brian Clark (of Teaching Sells) explains that lack of traffic isn’t the biggest problem faced by on-line sellers. The biggest problem is lack of trust. If your web site visitors and prospects don’t trust you, your goose is cooked. His recent report “Authority Rules” discusses in [...] |
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